diffusion of innovations

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Monika Mizielińska-Chmielewska – Ph.D. on diffusion of interactive television

Monika Mizielińska-Chmielewska – Ph.D. on diffusion of interactive television

Monika Mizielińska-Chmielewska successfully defended her doctoral dissertation, concerning diffusion of innovations based on the case of interactive television, prepared under the supervision of Prof. Krzysztof Klincewicz at TiMO. Dr. Mizielińska used the model of diffusion of innovations by Everett M. Rogers and applied it to the emerging domain of interactive multimedia, combining the transmission of … Continued

Environmental technologies in Poland

Environmental technologies in Poland

In 2013, the Ministry of Environment published an extensive report, concerning Polish market for environmental technologies, prepared by a team of researchers, headed by Krzysztof Klincewicz and including TiMO researchers Adrianna Jednoralska, Magdalena Marczewska, Marcin Darecki and Przemysław Wiśniewski. The researchers conducted in-depth interviews with 40 environmental technology providers – winners of 3 editions of … Continued

TEDx – academic copyrights

Krzysztof Klincewicz was invited to present at TEDx Warsaw conference, discussing the sometimes difficult relations between scientists and academic publishers. Business models of scientific publishing companies are struggling to come to terms with the emerging open access movement, and the academic community found it difficult to come to terms with the dramatic events following the … Continued

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Diffusion of innovations

Diffusion of innovations

Diffusion of innovations is a key topic for practitioners, including marketing professionals and sales specialists. Therefore, it might seem surprising that till 2012, no practical textbook or guidebook concerning this topic was published in Polish language. Krzysztof Klincewicz filled the gap, publishing a book and several practitioner-oriented articles. He popularized the Polish acronym PZNTO, corresponding … Continued